OUR CONCEPT
HEREDITAS means “heritage” in Latin and perfectly sums up the mission we have set ourselves: to promote European history and culture through a range of top-of-the-range clothing.
In our shop you'll find a selection of t-shirts featuring historical or legendary European figures. Some T-shirts are also inspired by the folklore, mythologies and arts of our beautiful continent.
With HEREDITAS, be proud to carry the values of European civilisation high.
OUR LOGO
Our logo is based around a circle with Greek motifs, a tribute to the founding influence of ancient Greece in the emergence of European civilisation.
The circle is criss-crossed by a trident, the symbol of the god Poseidon, whom some traditions believe to be the ancestor of Princess Europe, the namesake of our continent.
The three points of the trident also symbolise the past, present and future of our civilisation. The central point, split in two, reveals the letter ‘H’ in HEREDITAS, underlining the importance of transmission.
At the centre of the logo is a strand of DNA, evoking both the biological heritage of our ancestors and the shared values that have united all the peoples of Europe for many centuries.
OUR T-SHIRTS
Our T-shirts are made from 100% organic cotton, to be as environmentally friendly as possible.
HEREDITAS T-shirts are hard-wearing because they're made from 175 grams of cotton per metre², which is thicker than a conventional T-shirt. They also have a slim fit that shows off your body to best advantage, whether you're a man or a woman.
Finally, our designs are created without artificial intelligence by real, passionate artists. These designs are then incorporated into the T-shirts using screen printing, a high-quality textile printing method. This final stage is carried out in the heart of Europe, in the Kingdom of Belgium.